welcome to the art of storytelling

Tea-Maria Riihimäki is the founder and creative behind TMRbranding, an Auckland-based brand and content coaching studio helping professionals and business turn ideas, expertise and personality into brands and content that feel human, recognisable and relevant.

Her approach sits somewhere between strategy and creativity: helping business owners figure out what they want to be known for, how to communicate it, and how to make their brand feel unmistakably like them.

Tea-Maria has spent nearly two decades understanding how brands connect with people — from the customer experience right through to the content that appears on their screens.

“My focus is on turning what a business does into something people can actually see, understand and want to be part of — through social media, personal branding, content, creative direction and brand storytelling.

I’ve spent years on the other side of the camera, inside businesses, in creative roles and in customer-facing roles — and understand how a business needs to look, sound and communicate to actually connect with people. All that experience has shaped the way I approach branding and the modern customer experience today . With smart- insights led strategy,  strong creative thinking and content that actually feels like you.”

Because a logo isn't a brand.

A pretty Instagram feed isn't a strategy.

And posting just for the sake of posting isn't marketing.

A brand is the feeling people get when they see you, hear you and experience your business.

Welcome to the art of storytelling.

Tea